Serious business owners who want to grow FAST…

If You're Spending ₹50K–₹2.5L/Month on Ads But Getting Low-Quality Leads, 50%+ No-Shows, and Close Rates Under 15% — This "Sales Letter System" Books 120–150 Qualified Calls/Month With 80%+ Show-Ups and 30%+ Close Rates in 7 Days

If You're Spending ₹50K–₹2.5L/Month on Ads But

Getting Low-Quality Leads, 50%+ No-Shows, and

Close Rates Under 15% — This "Sales Letter System"

Books 120–150 Qualified Calls/Month With 80%+

Show-Ups and 30%+ Close Rates in 7 Days

Within just 7 days you would have a client acquisition machine that would flood your calendar with 120-150 highly qualified, motivated, ready to pay in full prospects… every month… and you'll never have to go back to cold emails, calls, or DMs again.

Dear Ambitious Entrepreneur,

If you're spending ₹50k–₹2.5 lakh/month on ads but still dealing with junk leads, 50%+ no-show rates, and prospects who ghost after the call — or worse, tell you "I need to think about it" after wasting 45 minutes of your time…

… Understand that this isn't happening because your offer is wrong or your market is broke.

The issue is that instant form ads attract people who forget who you are the moment they opt in — and your funnel doesn't pre-qualify for financial or emotional readiness before they book.

Most agencies run lead form campaigns that flood your calendar with unqualified tire-kickers.

You end up chasing prospects who were never serious, closing at 5–15%, and burning ad spend on people who can't afford your services.

Here's what's different about the businesses booking 120–150 qualified calls/month with 80%+ show-ups and 30%+ close rates:

They don't run instant forms. They use a mid-to-long-form sales letter (like this one) that speaks to the deepest desires of their market, pre-sells the offer, and weeds out broke prospects before they book. By the time someone applies, they're financially capable, emotionally invested, and ready to move fast.

This is the same system that helped me generate over ₹50 Cr+ in revenue for a Google-funded startup before starting my own agency.

And in this letter, I'll show you exactly how to install it in 7 days — so you can turn:

₹1.5 lakh of ad spend into ₹12 lakh in closed sales
₹80K/month in ad spend into 57 HOT meetings every month
₹2.5 lakh of ad spend into ₹52 lakh worth of sales pipeline

You see appointments coming in from the first day of launching the campaign — and your close rates jump to 30% because most of the selling has already been done on the page.

This Letter Is For You If…

You're done trying all the mainstream client acquisition systems – from cold emails, DMs, webinars, to VSLs – but still haven't found one that can scale repeatedly and predictably.
Your hungry sales team is burning out chasing unqualified prospects who negotiate endlessly, demand custom terms, or say "I'll call you back" before ghosting completely.
You want to wake up every day with 3–5 real sales meetings booked – with people who actually need what you offer and are ready to buy.
You have the fulfillment capacity to add ₹5 lakhs, ₹10 lakhs, even ₹50 lakhs in monthly revenue, but you're held back by an unreliable pipeline of qualified buyers.
You sell high-ticket services and understand that reaching ambitious goals requires investing in premium solutions.
You want to DOMINATE your market by growing 3x, 5x, or even 10x and sweep away all of your competition so that everyone perceives you as an AUTHORITY.

… then keep reading.

Why Every Client Acquisition System

You've Tried Has Failed You

You see, there are TWO things that keep high-ticket businesses stuck at the same revenue level:

Running instant form ads that attract broke, unqualified leads – who forget who you are, no-show at 50%+, and waste your sales team's time with "I need to think about it"
Pitching on cold calls, DMs, or webinars where prospects haven't been pre-sold – forcing you to chase, convince, and close at 10–15% instead of 30%+

Both of these ignore how sophisticated buyers actually make decisions — and make it nearly impossible to scale past ₹1 Cr/year without burning out your sales team.

You waste ₹50K–₹1 lakh/month on ad spend that brings in junk leads…

And you stay stuck doing 60+ sales calls/month just to close 4–6 clients.

But let me show you why these methods fail structurally — not just tactically.

Webinars don't convert like they used to.

Markets are 3–4 stages more sophisticated. Prospects already know there's a pitch coming. They register out of curiosity, not commitment. Average show-up rates have crashed to 18%–25% because registering requires zero emotional investment.

And here's the structural problem: webinars compress all the selling into 60–90 minutes. If the prospect tunes out for even 5 minutes during the mechanism explanation, they're lost. You can't rewind. You can't re-engage. You get one shot to convince them, and if they're distracted, skeptical, or multitasking, you've lost the sale before you even pitch.

Even if they show up, closing high-ticket clients from webinars drops below 2% unless you have a massive warm audience that already trusts you.

VSLs are doable, but they require heavy production.

You only nail them after 2–3 iterations, and you need to spend ₹25k–₹1 lakh in scripting, editing, reshoots before you see any success.

But here's the deeper issue: VSLs are inflexible. Once you've recorded the video, you can't A/B test messaging. You can't tweak one section without reshooting the entire thing. If your market shifts or your positioning evolves, you're starting from scratch.

And because prospects can't skim a video the way they skim text, you lose everyone who wants to "get to the point" fast. The ones who stay are either already convinced or have 20 minutes to spare — which eliminates most serious buyers who are researching multiple solutions at once.

Cold emails and DMs aren't that effective now.

Your prospects get hit with 15–40 cold pitches per day across email, LinkedIn, and Instagram. Avg. reply rates have fallen to under 2%, and booked call rates sit at 0.3%–0.8% unless you're scraping thousands of contacts per week.

And here's why this method structurally can't work for high-ticket offers: cold outreach starts with zero trust. You're interrupting someone's day, asking them to take a meeting with a stranger, and hoping they'll spend 30–45 minutes listening to your pitch.

Even if they reply, they're not emotionally invested. They haven't been pre-sold on your mechanism. They don't understand why past solutions failed them. So you're forced to do all the selling on the call — which means you're closing at 5–10% because most prospects ghost after "I'll think about it."

Building a brand and putting out content is awesome, but organic reach is at all-time low.

Plus it can't give you sales calls from day 1. You need 30–60 days of consistent posting before content builds trust.

And even then, you're dependent on the algorithm. One bad week of engagement and your reach drops 40%. One platform policy change and your entire distribution model collapses.

The structural problem with content is that it's passive. You're waiting for the right person to see the right post at the right time and decide to reach out. You have no control over who enters your funnel or when. You can't scale it predictably because you can't control the variables.

If you are running lead form or instant form campaigns, you are attracting junk, broke leads.

Here's why instant forms fail structurally: they require zero commitment. A prospect sees your ad, types their name and email in 8 seconds, and forgets about you immediately. They haven't read anything about your offer. They haven't been pre-sold on your mechanism. They don't understand why they need you.

So when your team calls them 2 days later, they don't even remember opting in. They ask "Who are you?" and "What is this about?" — and you're starting the entire sales process from scratch on a cold call.

These leads forget who you are the moment they opt in and would never have the capacity to pay you even if you get them on the call.

Plus any one can go on YouTube, learn lead form ads, and call themselves a marketing agency. That might be one reason why you got ripped off by other agencies in the past.

Here's What Delay Is Costing You Right Now

If you've read this far, you already know your current system isn't working. But let me show you what staying where you are is costing you — because most business owners assume that delaying a decision keeps them at their current revenue level.

It doesn't.

Delay makes things worse.

Let's do the math on what staying where you are costs:

If you're closing at 10% right now, and the Sales Letter System gets you to 30%, you're tripling your revenue from the same ad spend.

That means:

● If you're making ₹10L/year now, you'd be making ₹30L/year → ₹20L gap

● If you're making ₹50L/year now, you'd be making ₹1.5 Cr/year → ₹1 Cr gap

● If you're making ₹1 Cr/year now, you'd be making ₹3 Cr/year → ₹2 Cr gap

Every month you delay is another ₹5L–₹20L/month left on the table, depending on where you are now.

This isn't a decision about whether to invest in marketing. It's a decision about whether you can afford to leave 2x–3x your current revenue on the table while your competitors install this system and dominate your market.

But it's worse than that.

Because while you're running instant form ads, your sales team is burning out. They're doing 60+ calls/month to close 4–6 clients. They're hearing "I need to think about it" on repeat. They're chasing prospects who were never serious.

That's not just lost revenue. That's lost time, lost energy, and lost momentum.

And while you're stuck at the same revenue level, your competitors who install the Sales Letter System are booking 120–150 qualified calls/month, closing at 30%, and scaling to ₹1 Cr, ₹5 Cr, ₹10 Cr while you're still trying to hit ₹50L.

UNLESS…

You install a sales letter system that

pre-qualifies prospects for financial

capacity and emotional readiness —

so only the most motivated, ready-to-pay

buyers book calls with you.

UNLESS…

You install a sales letter

system that pre-qualifies

prospects for financial

capacity and emotional

readiness — so only the most motivated, ready-to-pay buyers book calls with you.

That's Why We Built

Sales Letter System™

My name is Tushar Rathore, and I run Cosma Media – the agency that builds Sales Letter System, the ONLY client acquisition system you need to scale from ₹1 lakh/month to ₹10 lakh… ₹10 lakh to ₹1 Cr… and even ₹1 Cr to ₹10 Cr.

Before you read further, I want to remind you that this is the most sophisticated client acquisition system out there.

And it has nothing to do with cold emailing, chasing people in DMs, webinars, VSLs, putting out endless content, or any of the old preached marketing methods.

Here's what makes this different from instant form ads, webinars, and VSLs:

Instead of attracting broke leads who forget who you are, the sales letter pre-sells your offer by speaking to your market's deepest desires, explaining why past solutions failed, and positioning your method as the only path forward.

By the time they apply, they're financially ready, emotionally invested, and excited to move fast. That's why show-up rates hit 80%+ and close rates jump to 30%

How the

Sales Letter System

Solves Every

Structural Bottleneck

in Your Funnel

How the Sales Letter System Solves Every

Structural Bottleneck in Your Funnel

Let me show you how this works — not just what we do, but why each component eliminates a specific failure point in traditional funnels.

High Converting

Sales Letter →

Solves: "Prospects

forget who you are

after opting in"

High Converting Sales Letter →

Solves: "Prospects forget who you are after opting in"

We start by writing a mid-to-long-form SALES LETTER (just like this one) that speaks to the DEEPEST hopes, dreams, and desires of your prospects. Remember… you're talking to REAL people with REAL emotions.
If you can't articulate their problems better than they can and explain why past solutions failed, they'll forget you immediately. Your sales letter must demonstrate that you understand their situation before you present your solution.

Here's why this works when instant forms don't:

Most funnels book appointments but lose them to no-shows. Here's why the Sales Letter System maintains 80%+ show-ups: the prospect is emotionally invested before they book.

By the time they apply, they've read 2,000+ words explaining why past solutions failed and how yours is different. They've self-qualified. They're not booking out of curiosity—they're booking out of conviction.

When someone reads a 2,500-word sales letter and fills out an application at the end, they've already made a micro-commitment. They've invested 8–12 minutes of focused attention. They've consumed your entire argument. They understand your mechanism. They've seen your case studies.

By the time they book, they're pre-sold.

That's why they show up. That's why they close.

This sales letter would be the BIGGEST driver of the campaign. It builds massive TRUST and AUTHORITY and positions your business as the ONLY choice that can take your prospects from their current state to their desired state.
That's how you only attract prospects who are financially qualified—because anyone who reads 2,500 words and applies has already self-selected for serious intent.

Precision Targeting

With Meta Ads →

Solves: "You're attracting

broke leads who can't

afford you"

Precision Targeting With Meta Ads →

Solves: "You're attracting broke leads who can't afford you"

We go beyond the typical "keywords and interests" by creating a "custom audience" so that your ads are ONLY shown to the prospects who need your services. This elite level of running ads is only done by us through our proprietary software.

We would NEVER do lead form ads or instant forms. That way you attract junk, low-quality leads. We run conversion campaigns so that your ads ONLY reach the right people… who are in the market right now for your services.

Here's why precision targeting changes everything:

Instant form ads optimize for volume. They show your ad to anyone who might click. You get 200 leads/month, but 180 of them can't afford you.

We optimize for qualification. We target people who are already spending money on solutions like yours. People who have the budget. People who are actively searching for what you offer.

That's why our clients book 120–150 calls/month and close 30% — because the targeting itself is a filter.

We write all your ad copies and manage the ad campaign end-to-end. Think of ads as a way to get the highest quality traffic. The more money you put in, the more you get back (based on your goals).
As we run your campaigns, your ad account feeds on the highest quality data. This way you are very well positioned for SCALE! If you do this for months, you end up DOMINATING your market while leaving your competition in the dust.

Application Based

Booking → Solves:

"Anyone can book a

call, even if they're

not qualified"

Application Based Booking →

Solves: "Anyone can book a call, even if they're not qualified"

➜ You only want to speak with the highest quality prospects. So, to WEED out unqualified people, we screen for intent and ability to work with you through a qualifier form.

➜ You and your services have value… not everyone should get on a call with you. Even if they feel you're the right person to help them, they need to pass an emotional and financial qualifier check to speak with you.

Here's why this is critical:

Most sales calls fail because the prospect hasn't been pre-sold. They show up skeptical, forcing you to convince them. With the Sales Letter System, the selling happens on the page.

By the time they're on the call, they've already accepted the mechanism. You're not pitching—you're clarifying logistics and answering implementation questions.

The application form filters for three things:

1. Do they have the budget? (We ask directly.)

2. Do they have the problem? (We confirm their current metrics.)

3. Are they ready to move fast? (We ask about their timeline.)

If they pass all three, they book. If they don't, they self-select out before wasting your time.

Backend Email & SMS

(80–85% Show Ups) →

Solves: "Prospects book

but don't show up"

Backend Email & SMS (80–85% Show Ups) →

Solves: "Prospects book but don't show up"

➜ By now, you've effectively got people to book calls with you. But that's not enough. They're excited now… but not after 2 days when the call actually happens.

➜ That's what everyone misses. They assume just because someone is booking a meeting, they would be waiting for your call. But remember, these people are also in the funnels of your competition.

➜ You need to maintain the emotional buy-in you've earned. After loads of trial and error, we've built a system using SMS and email that increases your show-up rates to the HIGHEST standards in your industry. We consistently get 80–85% show ups.

Here's how we do it:

Most follow-up sequences remind prospects about the meeting. We re-sell them on the meeting.

Every email and SMS reinforces why they booked in the first place. We remind them of the problem they're facing. We remind them of the cost of delay. We remind them of what's possible if they show up.

By the time the call happens, they're more convinced than they were when they first applied.

Full-Funnel Build with Integrated CRM →

Solves: "Tech is complicated and takes weeks to set up"

Full-Funnel Build with

Integrated CRM →

Solves: "Tech is

complicated and takes

weeks to set up"

➜ We'll build your entire funnel from scratch – all the tech, pages, forms, design, and all the automations. Everything's set up right – so your stack runs seamlessly. That kind of precision comes from deep experience. And we deliver it in days.

➜ We pair the sales letter with great design that makes the page look aesthetically pleasing and skim-proof. Other agencies spend weeks just building design, and theirs won't be half as good as yours.

➜ We will share a custom CRM for you so that you can see all the prospects booking the call with you on one single dashboard. You would exactly see who's booking the call and the application they've filled and create your own custom lead stages based on your offer.

At this point, we have built a client acquisition machine for you that would print HOT appointments to your sales calendar.

My Highest Converting

Sales Scripts

(30% Close Rates) →

Solves: "I don't know how to close on the call"

My Highest Converting Sales Scripts (30% Close Rates) →

Solves: "I don't know how to close on the call"

➜ So that you get your close rates around 30%. That's a different level of feeling when you close 3 out of 10 people you speak to.

➜ You would EXACTLY know how to open, what questions to ask, what words to use, how to ask for a sale, and how to get people to swipe their credit cards on 1–2 calls max.

➜ You would become an elite salesperson by learning "HOW to demonstrate your product via advanced persuasion" and become a master at "objection handling." That way you secure extreme ownership of the sale.

So that's how the entire model works.

We write your copy.
We build your tech and funnel.
We run your ads.
We get your calendar booked out with 120–150 appointments.
We run email and SMS to get 80%+ show-up rates.
We even give you our highest-performing sales scripts so that you close 30% of clients.

AND YOU GET EVERYTHING UP AND RUNNING IN SEVEN DAYS!

Results That Sales Letter System™

Has Gotten For Our Clients...

Results That

Sales Letter System™

Has Gotten For

Our Clients...

Himanshu Patel

Founder Epicstorie

(Luxury Filmmaking)

₹1.2 CR in Revenue | ₹5.7L Ad Spend | 21X ROAS

Himanshu Patel

Founder Epicstories (Luxury Filmmaking)

₹1.2 CR in Revenue | ₹5.7L Ad Spend | 21X ROAS

We already cracked the Indian wedding space. But we always wanted to break into international market.

We tried the traditional approaches, but they were not resonating well with the international audience.

We reached out to Tushar because he is on point with his way of thinking. I wanted to attract Indian clients living in the US and Europe to know my brand.

He helped me launch a funnel with a sales letter and ads and within 30 days, we had 55+ booking appointments.

We closed ₹1.2 Cr+ in wedding deals with just ₹5.7L in ad spend. That's a 21X return. I could not believe it at first because we have paid other marketing agencies before and have gotten nothing.

This was more than just a campaign for me. It was Epicstories's foundation for my global expansion.

Notice how this worked even though Himanshu was targeting a completely different market (international vs. domestic). The mechanism doesn't depend on geography—it depends on pre-qualification. Whether your audience is in Mumbai or Manhattan, a sales letter filters for intent before they book.

Pratik Gada

Founder, FAS Fashion Designer & Coach

₹18L Revenue | ₹1.5L Ad Spend | 12X ROAS | 87 Sales Calls

I've been in the fashion game for 15+ years running labels, working with top houses across Asia.

But when I launched FAS (Fashion, Algorithm & Strategy), I didn't want to waste time learning ads or funnels, so I called Tushar.

He explained to me about a long-form letter, but I wasn't sure at first. I was like, who would read a long page?

But when I read the sales letter, it felt like me speaking directly to my ideal clients. This was exactly how I used to talk to my students coming in for coaching.

He ran the ads and within two months, we had 87 booked calls and ₹18L in revenue. All from just ₹1.5L in spend.

What I loved the most was that he trained my team to close, so I could stop doing sales myself.

This proves the mechanism works even in creative industries where buyers are skeptical of "marketing." The sales letter doesn't feel like an ad—it feels like a conversation. That's why Pratik's students responded. They saw themselves in the copy.

Akansh Mathur

Co-Founder GoGrab (Vending Tech)

7 Contracts | ₹4L+ MRR | ₹90K Ad Spend

Our vending machines are a no-brainer for colleges. Students use them the most when they are super hungry and want something instant.

But getting inside the college was a nightmare. Leadership does not entertain outsiders easily.

We tried cold outreach and referrals via students, but nothing really scaled consistently.

Then we hired Tushar. He built a campaign that targeted college decision-makers like principals, deans, and trust boards.

In 45 days, we booked 42 high-level meetings. I and my team closed 7 colleges, adding ₹4L+ in MRR from a ₹90K ad spend.

The best part is now we will continue adding revenue every month with just the one-time ad investment we did with the help of Tushar.

This funnel has become a repeatable client engine for us and even helped us get brownie points in an investor meeting.

This is proof the system works even in B2B, even when you're selling to committees and gatekeepers. The sales letter pre-qualified the decision-makers before they booked, so Akansh's team only spoke to people with authority and budget.

Look, if you've read this far… it wasn't by accident.

You know you've got a great business.

You know your offer works.

You know your market needs what you're selling.

But to scale hard, you NEED appointments at scale.

And you need them to be qualified—financially ready, emotionally invested, and eager to move fast.

We can help you with everything I've mentioned above.

But here's what you need to understand:

Every day you wait is another ₹1L left on the table.

Every week you delay is another 30 qualified prospects you didn't speak to.

Every month you stay on instant forms is another ₹3L in lost revenue.

This isn't a decision about whether you want to grow. You already know you do.

This is a decision about whether you're willing to let another quarter pass while your competitors install the system and dominate your market.

The application form below determines if we're a fit.

We only take on businesses that can scale to

30+ calls per month, have proven offers, and

are ready to deploy ad spend immediately.

If that describes you, apply now

The application form below

determines if we're a fit. We

only take on businesses that

can scale to 30+ calls per

month, have proven offers, and

are ready to deploy ad spend

immediately. If that describes

you, apply now

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